Bernardo Chua is greatly respected for his ability to market a product and develop new business models within an industry. He is the leader of Organo Gold, which is a primary distributor of ganoderma. Chua began his career in the Asia-Pacific and quickly established himself as a visionary in sales. He grew up in the Philippines. Read more: Bernardo Chua Recommends Grapeseed Oil As The Next Big Healthy Supplement
However, Bernardo is quick to credit his Chinese heritage for helping him understand the value of ganoderma and its ability as a marketable product. The Asian community has held the ganoderma herb in high regard for centuries. It is known for its healing abilities and health values. Chua was able to package the product into sensible items such as coffees and teas.
Ganoderma is derived from polypore mushrooms that grow on logs of wood around the globe. Bernardo Chua applied a direct sales marketing strategy that made international consumers aware of the versatility the ingredients offered.
The product caught on very quickly and soon spread throughout the Philippines and Pacific Rim. Chua was able to create an international demand for the products and market them to North American consumers.
Chua has gone on to win some awards during his tenure as a businessman. He was chosen as for the outstanding quality assurance award in 2014. He also went on to receive the National Shopperschoice award.
The National Shopperschoice recognition was meant to shine a light on the expertise of direct sales that was used to market the products.
Organo Gold is based in Canada. The company currently has over 1 million distributors. Bernardo Chua is a forward thinker who will always make the necessary decisions to keep his company on the cutting edge of its industry. He chose Canada as the home-base for the company because of the strict regulations that it imposes on products that are made for human consumption.
The high standards of the Canadian officials gives Organo Gold products a level of credibility that is unmatched by the competition. Consumers can be confident that the items are thoroughly tested and ready to be used in the manner in which they are marketed.
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